Position: Project Sales Executive - Exhibition Division

Position Overview:

We are seeking a highly motivated and results-driven Project Sales Executive – Exhibition Division to join our team. The Project Sales Executive will play a crucial role in driving sales for our exhibitions, generating revenue, and maximising opportunities for growth. This position offers an exciting opportunity for individuals with a passion for sales, strong interpersonal skills, and a keen interest in the exhibitions and event industry.

Key Responsibilities:

1. Sales Generation:

  • Proactively identify and pursue sales opportunities for our exhibitions, including selling exhibition booth space and sponsorships
  • Develop and maintain strong relationships with clients, understanding their needs and objectives to provide tailored solutions.
  • Utilise a variety of sales techniques, including cold calling, networking, and client meetings, to generate leads and close sales.
  • Collect payments from clients in a timely manner, ensuring adherence to payment terms and procedures.
  • Meet and exceed sales targets, consistently delivering high-quality results.

2. Client Management:

  • Serve as the main point of contact for clients, addressing inquiries, providing information, and offering ongoing support throughout the sales process.
  • Build and nurture long-term relationships with clients, ensuring satisfaction and retention.
  • Collaborate closely with internal teams, including marketing, operations, and logistics, to coordinate client requirements and ensure seamless execution of exhibitions.

3. Project Planning and Development:

  • Collaborate with the project management team in the planning and development stage of exhibition projects.
  • Provide input on sales strategies and target markets based on market research and client feedback.
  • Work closely with internal teams to ensure alignment between sales objectives and project goals.
  • Assist in the development of sales collateral, promotional materials, and presentations to support sales efforts.

4. Operational and Logistic Support:

  • Provide operational and logistic support during the pre-exhibition, exhibition, and tear-down phases.
  • Coordinate with logistics teams to ensure smooth delivery and setup of exhibition booths and materials.
  • Assist with on-site coordination, including managing vendor relationships, resolving logistical issues, and ensuring adherence to timelines.
  • Collaborate with the operations team to address any logistical challenges and
    ensure the successful execution of the event.

5. Collaborative Teamwork:

  • Work collaboratively with colleagues across departments to support overall business objectives and ensure the successful delivery of exhibitions.
  • Participate in team meetings, brainstorming sessions, and strategy discussions, contributing valuable insights and ideas to drive innovation and growth.


  • Diploma/Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.
  • At least 1 year of experience with a proven track record of success in sales, preferably within the events, exhibitions, or related industry.
  • Strong communication and interpersonal skills, with the ability to build rapport and influence others effectively.
  • Excellent negotiation and closing skills, with a focus on delivering exceptional customer service.
  • Highly organised and detail-oriented, with the ability to manage multiple tasks and priorities simultaneously.
  • Proficiency in Google Workspace.
  • Willingness to travel as needed.
  • Ability to communicate proficiently in both English and Bahasa Malaysia. Proficiency in Mandarin is advantageous.
  • Experience in sales within the service or exhibition industry is advantageous.

Company Benefits:

  • Competitive Salary Package with Transport Allowance and Commission
  • Conveniently situated office at IOI Boulevard Puchong, Selangor, easily reachable via LRT and other public transport options
  • Five-Day Work Week
  • Company-sponsored Trips

Join our team and be part of an exciting journey in the events and exhibitions industry. If you are passionate about sales, thrive in a fast-paced environment, and are eager to make an impact, we want to hear from you!


To apply, please submit your resume and cover letter detailing your relevant experience and why you are the ideal candidate for this position to admin@AsiaTradeExposition.co or submit your resume to us through the form below.

Company Overview:

Asia Trade Exposition Sdn Bhd is a dynamic and innovative organisation specialising in organising trade exhibitions and event management across Asia. We pride ourselves on delivering exceptional experiences and fostering meaningful connections through our exhibitions and events. With a commitment to excellence and creativity, we strive to push boundaries and create memorable experiences for our clients and attendees alike.

    Asia Trade Exposition | Career Form – Project Sales Executive – Exhibition Division